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White Industries Hubs Custom Hand Built Wheels


Custom White Industries Hub Wheels, Built by Hand
Pick a White Industries hub, choose your rim, spokes and color, and we lace and true the wheel ourselves, one at a time, in our Georgia shop.
Why build your wheel around a White Industries hub:
- Machined in-house in Petaluma, with spares for hubs made decades ago
- CLD, XMR, MI5, T11, ENO and Track hubs cover road, gravel, mountain and fixed
- Titanium freehub bodies on the rear hubs, so cassettes do not gouge them
- Anodized colors that match White Industries cranks, laced and trued in our Georgia shop
Build your custom White Industries wheel for:
From our truing stand
White Industries wheels we’ve built
Every one of these was laced and trued in our shop.






Start with the hub
The White Industries hubs we build with
Each card opens the builder with that hub already chosen. Scroll for all 16.
T11 Front HubBuild with this hub →
T11 Rear HubBuild with this hub →
CLD Front Boost Centerlock Disc HubBuild with this hub →
CLD Front Centerlock Disc HubBuild with this hub →
CLD Rear Boost Centerlock Disc HubBuild with this hub →
CLD Rear Centerlock Disc HubBuild with this hub →
XMR Front Boost ISO 6 Bolt Disc HubBuild with this hub →
XMR Front ISO 6 Bolt Disc HubBuild with this hub →
XMR Rear ISO 6 Bolt Disc HubBuild with this hub →
XMR Rear ISO Boost 6 Bolt Disc HubBuild with this hub →
MI5 Racer Front HubBuild with this hub →
MI5 Racer Rear HubBuild with this hub →
ENO Fixed Free Rear HubBuild with this hub →
Track High Flange Front HubBuild with this hub →
Track High Flange Rear HubBuild with this hub →
XMR Rear ISO 6 Bolt Disc Tandem HubBuild with this hub →How it works
From parts bin to your doorstep
1Pick your parts
Choose a White Industries hub, then the rim, spokes and nipples. The builder only offers parts that fit together.
2We measure and prep
Rim and hub are measured here: real ERD, real flange geometry. Spokes are cut to the length your build needs.
3Laced by hand
One builder laces your wheel on the stand. No machine builds, ever.
4Tensioned and trued
Brought up to even tension, stress-relieved, trued round and true, and checked again after it settles.
More about White Industries custom wheels
Specs, pairings and FAQ
Custom hand built wheels with White Industries hubs
White Industries machines its hubs in Petaluma, California. They are serviceable with hand tools and hold their value well enough that relacing an old set into a new rim is routinely worth doing.
We lace White Industries hubs to the rim of your choice and build the wheel by hand in our Georgia shop - tensioned evenly, trued flat and round, and stress-relieved before it ships. Spoke lengths are calculated from the measured flange geometry of your exact hub, not estimated from the model name.
Why White Industries hubs are different
- Titanium freehub bodies. The T11, CLD, XMR and MI5 rear hubs use a 6/4 titanium freehub body. On the CLD, XMR and MI5, two of the four Enduro cartridge bearings sit in the freehub and two in the 6061-T6 aluminum shell, which White Industries says gives smooth rolling and long life.
- Three pawls and a threaded drive ring. Three heat-treated steel pawls on stainless steel leaf springs catch a 48-tooth steel drive ring threaded into the hub shell, for 48 points of engagement, or 7.5 degrees. White Industries says the whole hub is easy to service and rebuild.
- A design with a long record. These hubs descend from the Ti Cassette rear hub of 1992, which White Industries says was the lightest on the market at the time. It says that cassette hub design has stayed basically unchanged for 30 years.
- Simple to service and change. Bearing preload is adjustable, and White Industries says cleaning the freehub or changing the axle takes no special tools. It sells axle kits and freehub bodies, so the hub can follow your next bike or drivetrain.
- The ENO for single speed and fixed gear. It takes a threaded freewheel on one side and a splined fixed cog on the other. The eccentric ENO ECC axle gives 20mm of fore-aft adjustment, so a vertical dropout frame can run a single speed or fixed gear.
- Made and supported in Petaluma. White Industries machines, assembles and inspects every hub at its Petaluma, California shop. It stocks replacement parts for many current and older products where it can, and gives the original purchaser a limited five-year warranty.
The White Industries hubs we build with
These are J-bend hubs, which take standard J-bend spokes - the widest choice of gauge, color and material, and the easiest to source anywhere in the world if you ever break one far from home.
Axle spacing has to match your frame or fork, and it is the single most common thing people get wrong when ordering a wheel. We build White Industries hubs in 100mm, 110mm, 120mm, 130mm, 135mm, 142mm, 145mm, 148mm. If you are unsure what your frame takes, measure the inside faces of the dropouts before you order, or email us and we will work it out with you.
What to pair with a White Industries hub
A wheel is a system: the rim decides the tire and the braking, the hub decides the drivetrain and the axle fit, and the spokes have to suit both. Start from whichever end matters most to you and the configurator will keep the other end compatible.
Popular White Industries hub and rim pairings
Rims our customers build with each White Industries hub, led by the pairings they choose most often in our build records since 2009. Every rim listed is in the builder today in a drilling and brake type that fits; tap a hub to start that build.
- White Industries T11 with Velocity A23, Velocity Quill, Boyd 44 Carbon, DT Swiss RR 511, Astral Radiant, HED Belgium R
- White Industries CLD with Velocity Aileron, Boyd Altamont, NOX Composites Falkor 36D, Velocity Blunt SS, DT Swiss GR 531, ENVE SES 3.4
- White Industries XMR with Velocity Cliffhanger, Velocity Blunt SS, DT Swiss GR 531, Boyd Altamont, Race Face ARC Offset 30, Race Face ARC Offset 25
- White Industries MI5 Racer with Velocity Dyad, Velocity Cliffhanger, DT Swiss RR 511, Astral Leviathan Touring, HED Belgium R, Astral Radiant
- White Industries ENO with Velocity Cliffhanger, Velocity Chukker, DT Swiss R 460, PWB Ventus 45C Carbon Textured Brake Track, HED Belgium R, DT Swiss RR 411
- White Industries Track High Flange with Velocity Deep V, Velocity Major Tom, Astral Veil 3 Carbon, DT Swiss RR 511, Astral Leviathan Touring, NOX Composites Falkor 36R
- White Industries XMR Tandem with Velocity Cliffhanger, Astral Leviathan Tandem, Velocity Dyad, HED Belgium G, HED Vanquish V45 Performance Carbon, DT Swiss G 540
Every model of both brands that fits, on one page: Velocity wheels with White Industries hubs, HED wheels with White Industries hubs, Kinlin wheels with White Industries hubs, DT Swiss wheels with White Industries hubs, Boyd wheels with White Industries hubs, Stan's NoTubes wheels with White Industries hubs, ENVE wheels with White Industries hubs, Astral wheels with White Industries hubs, NOX Composites wheels with White Industries hubs, Race Face wheels with White Industries hubs, Velo Orange wheels with White Industries hubs, WTB wheels with White Industries hubs, PWB wheels with White Industries hubs, Spank wheels with White Industries hubs, Derby wheels with White Industries hubs, Chromag wheels with White Industries hubs, Convergence We Are 1 wheels with White Industries hubs, Ibis wheels with White Industries hubs, Industry Nine wheels with White Industries hubs, Nextie wheels with White Industries hubs, Reserve wheels with White Industries hubs, Surly wheels with White Industries hubs
Popular rims brands for these builds:
- Astral Rims
- Boyd Rims
- Chromag Rims
- Convergence We Are 1 Rims
- Derby Rims
- DT Swiss Rims
- ENVE Composites Rims
- H Plus Son Rims
- HED Rims
- IBIS Rims
- Industry Nine Rims
- Kinlin Rims
- Mavic Rims
- Nextie Rims
- NOX Composite Rims
- PWB Rims
- Race Face Rims
- Reserve Rims
- Spank Rims
- Stan's No Tube Rims
- Surly Rims
- Velo Orange Rims
- Velocity Rims
- WTB Rims
Want to check spoke lengths for a White Industries hub before you order? Our free spoke length calculator has the measured dimensions for it.
White Industries custom wheel questions
Can you build a wheel with a White Industries hub I already own?
Yes. Choose the supply-your-own hub option in the configurator, ship it to us, and we will lace it into a new wheel with new spokes cut to the right length for that exact hub. You pay for the parts you need and the build labor.
Which axle spacing do I need?
Whatever your frame or fork takes - we build White Industries hubs in 100mm, 110mm, 120mm, 130mm, 135mm, 142mm, 145mm, 148mm. Measure between the inside faces of your dropouts if you are unsure, or email us and we will work it out from your bike.
Can a White Industries hub be relaced into a new rim later?
Yes, and it is one of the better arguments for a quality hub. When the rim wears out or cracks, send us the wheel and we will build the hub into a new rim with new spokes. Spokes are not reused - they have taken a set at the old rim's dimensions.
How long will my White Industries wheel take?
Build time comes down to parts availability rather than bench time. Your estimated ship date is shown in the configurator before you check out, so you know the date before you pay.
Not sure what to pick? Email info@prowheelbuilder.com (fastest) or leave a voicemail on 470-253-0929 — you will be talking to the people who build the wheels.
Not sure which hub or rim?
Tell the Build Assistant how you ride and what you want to spend, and it ranks complete builds for you.
Open the Build Assistant →